J.D. Power Dealer of Excellence
The J.D. Power Dealer of Excellence ProgramSM reflects the commitment and
dedication of select retailers to provide their customers with a purchase
experience that meets today’s consumer expectations.
3 Step Process
First, J.D. Power uses feedback from more than 25,000 consumers like you
to limit the percentage of eligible dealerships by brand. In other words,
we consider proportionally more dealerships from top-performing brands for
Dealer of Excellence. Second, interested dealerships must rank among their
brand’s top performers in key customer satisfaction areas consistent with
measurements found in J.D. Power’s Sales Satisfaction Index (SSI) StudySM.
Finally, qualifying dealers must pass a dealership audit and show they
meet or exceed J.D. Power sales best practices.
• Listing vehicle inventory and pricing on the dealership website
• Negotiating in an efficient and transparent manner
• Offering a fair trade-in value
• Presenting a clear and easy-to-understand F&I product menu
Commitment & Dedication
When you choose to visit a J.D. Power Dealer of Excellence you can be
confident the sales team will be just as committed to providing an
exceptional customer experience as they are to selling a vehicle.
