3 Step Process
First, J.D. Power uses feedback from more than 25,000 consumers like you
to limit the percentage of eligible dealerships by brand. In other words,
we consider proportionally more dealerships from top-performing brands for
Dealer of Excellence. Second, interested dealerships must rank among their
brand’s top performers in key customer satisfaction areas consistent with
measurements found in J.D. Power’s Sales Satisfaction Index (SSI) StudySM.
Finally, qualifying dealers must pass a dealership audit and show they
meet or exceed J.D. Power sales best practices.